Full Job Description
Join Our Team as a Digital Content Strategist!
Are you a talented Digital Content Strategist looking for an exciting opportunity to make a significant impact in the world of e-commerce? Amazon, a global leader in online retail and technology, is seeking an innovative and experienced Digital Content Strategist to join our vibrant Birmingham, Alabama office. With millions of customers around the world, Amazon is at the forefront of revolutionizing the way people shop, and we need your expertise to enhance our digital content strategy.
About Amazon
At Amazon, we are dedicated to building a workplace that values diversity and fosters collaboration. Our Birmingham office is an integral part of our mission to provide customers with the world's most customer-focused shopping experience. We leverage cutting-edge technology and innovative thinking to solve problems and enhance our offerings continually. In addition to redefining retail, we are committed to making a positive impact in our local communities.
The Role
As a Digital Content Strategist, you will play a pivotal role in developing, executing, and optimizing our content strategies across various digital channels. You will work closely with cross-functional teams, including Marketing, Product Management, and User Experience, to deliver compelling content that resonates with our audience and drives engagement. Your strategic insight will be critical in enhancing our online presence, improving conversion rates, and supporting our growth objectives.
Key Responsibilities:
- Develop and implement comprehensive digital content strategies that align with Amazon’s business goals and enhance customer experiences.
- Perform market research and analyze digital trends to identify new content opportunities and optimize existing content.
- Collaborate with copywriters, designers, and other team members to create high-quality, engaging content across platforms, including web, email, social media, and mobile.
- Utilize SEO best practices to enhance content visibility in search engines, ensuring maximum reach and engagement.
- Monitor, analyze, and report on content performance metrics, using data-driven insights to inform future strategies and campaigns.
- Manage the content calendar and workflow, ensuring timely delivery of projects while adhering to brand guidelines.
- Lead brainstorming sessions and contribute innovative ideas that elevate our content offerings and enhance brand messaging.
- Stay current with industry trends, tools, and best practices, ensuring Amazon remains a leader in the content space.
Qualifications
We are looking for a driven and creative individual who possesses a unique blend of strategic thinking and hands-on execution. The ideal candidate will have a background in digital marketing, content development, or a related field.
Requirements:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in digital content strategy or similar roles, preferably within an e-commerce environment.
- Proven track record of developing successful content strategies that drive engagement and achieve business objectives.
- Strong understanding of SEO, keyword research, and Google Analytics.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Experience with content management systems, social media platforms, and digital marketing tools.
- Ability to work collaboratively in a fast-paced environment, managing multiple projects simultaneously.
- Strong analytical skills and a data-driven mindset.
What We Offer
At Amazon, we believe in empowering our employees to make a difference. As a Digital Content Strategist, you will have access to a variety of resources that foster professional growth and development:
- Competitive salary and performance-based bonuses.
- Comprehensive benefits package, including medical, dental, and vision coverage.
- 401(k) retirement plan with company match.
- Flexible work-from-home options and a family-friendly work environment.
- Opportunities for career advancement in a rapidly growing global organization.
- A collaborative and inclusive culture that values diversity and encourages innovation.
- Access to Amazon's extensive learning and development programs.
How to Apply
If you are passionate about digital content and eager to join a dynamic and innovative team, we want to hear from you! Please submit your resume along with a cover letter that outlines your relevant experience and your vision for a successful digital content strategy at Amazon.
Conclusion
This is an exciting opportunity to join a world-class team at one of the most recognizable brands in the world. If you're ready to take the next step in your career as a Digital Content Strategist, we encourage you to apply and help us shape the future of e-commerce.
We look forward to your application!